What is a Video Business Card?
A Video Business Card is a 90 second to 3 minute eye catching and informative video which solves problems, drives traffic, boosts sales.....but it is much more than just that.
It is your chance to make an emotional, human connection, to build trust, to encompass what you do. People buy from people, they recognise and reject a hard sell.
It is a time saving asset that can free you from marketing with no ongoing costs - it keeps working for you.
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It removes your anonymity, it puts you at the centre of your business story, and personalises your marketing message.
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It captures your brand's essence, your passion, your drive, your worth.
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Everyone knows that video is essential in the modern world, but being simply eye-catching or click-attracting is only one half of the puzzle.
Fill out the discovery form and I'll book a meeting to see what a video business card could do for you.
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Case Study
Wild Garlic, Wilder & Rooms
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WILD GARLIC BISTRO & ROOMS
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Wild Garlic have been going for 11 years in Nailsworth, and wanted to reconnect with locals emphasising their credentials as an established family-run business, loyal to their local producers and customers. They wanted to drive traffic to their website and ultimately increase bookings, by showing who they were and what motivated them every day.
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PROPOSED SOLUTION
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We created a 'Video Business Card', a film which positioned Matt, the owner, at the centre of the piece with an interview, overlaid with beautiful B-roll footage informed by that conversation.
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People are engaged by human stories, they connect emotionally, and this is done by high-lighting an owner's passion without force-feeding a hard sales pitch to the viewers.
A video Business Card removes anonymity and builds trust with potential customers, and it was great to get Matt away from the kitchen to enable him to connect in this way.
RESULT
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The final film was formatted to different aspect ratios and lengths to suit a variety of social media platforms. Help was given to boost appropriate posts, and initial feedback was universally positive.
Here's what the owner had to say:
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"Limestone Media impressed me from start to finish. The end result was very professional and ticked all of the boxes we asked for and more! Rob was very easy to work with and gave lots of ideas and direction to the process. We have already booked him in for our next video"
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Matt Beardshall | Head Chef & Owner
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SOCIAL MEDIA RESPONCES
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My goodness you make me hungry! Great video